
The Do the Right Thing Fair in Trento — locally known as Fa’ la Cosa Giusta! Trento — is one of Italy’s most vibrant celebrations of sustainable living, critical consumption, and ethical innovation. Held annually at Trento Expo in Trento, Italy, this fair brings together communities, producers, activists, and curious visitors from near and far to explore ways of living with respect for people and the planet.
Whether you’re a seasoned sustainability advocate or a first‑time visitor eager to broaden your horizons, this guide will walk you through insider tips to make the most of your experience. For official details and the latest program updates, visit: https://falacosagiustatrento.org/.
What Makes the Fair Special
“Do the Right Thing” is not just another expo — it’s an immersive experience that blends education, commerce, and community. The fair’s core mission is to promote ethical consumption and sustainable lifestyles through informative exhibits, hands‑on workshops, engaging talks, and opportunities to connect with grassroots innovators.
Exhibitors range from organic farmers and fair‑trade retailers to social cooperatives and eco‑designers, each sharing products and practices that prioritize environmental and social wellbeing. For many visitors, this is a chance to discover new ideas and adopt habits that improve everyday life while reducing ecological impact.
Plan Ahead for a Smooth Visit
Choose the Best Time to Attend
The fair typically runs over multiple days in autumn — often mid to late October — so it attracts a steady flow of visitors throughout the event. Arrive early in the day if you prefer a quieter experience and want ample time to explore every stand and workshop without feeling rushed.
Weekends tend to be busier with families and groups attending together. If crowds are not your thing, consider visiting on a weekday or arriving right as the fair opens to beat the rush.
Review the Program in Advance
One of the biggest perks of this fair is its diverse program. With everything from cooking demonstrations and environmental education projects for children to panel discussions on sustainable business models, it helps to know what you most want to see before you go. Programs are often available in advance on the official website and can help you prioritize must‑see events.
Having a schedule helps, especially if multiple talks or workshops overlap. Make a list of your top sessions so you won’t miss them.
Dress Comfortably and Prepare for Walking
The fair covers large indoor spaces and often outdoor areas. Comfortable shoes are a must if you plan to spend several hours exploring different halls and exhibits. Weather in Trento in October can be crisp, so dress in layers and bring a compact rain jacket — just in case!
Navigate the Fair Like a Pro
Start at the Central Pavilion
As you enter, take a few moments to review the layout maps often available at the welcome desk. Begin your visit with a walk through the main pavilion to get a sense of the event’s structure, stall variety, and networking hubs. Mapping your route saves time and helps you avoid backtracking.
Balance Browsing with Learning
It’s tempting to spend most of your time at exhibitor stalls, especially if their products are exciting and unique. But the heart of Fa’ la Cosa Giusta! Trento lies as much in its educational elements as in its marketplace. Reserve time to attend workshops, discussions, and demo sessions, especially those that offer hands‑on insights into sustainable living.
These sessions often uncover ideas and practices that aren’t immediately obvious from browsing products alone — such as tips on reducing food waste, crafting eco‑friendly household items, or supporting community‑driven economic models.
Interact with Exhibitors
One of the most rewarding parts of the fair is engaging directly with stall hosts. Many producers and activists are passionate about what they do and love sharing stories about their work and mission. Ask questions, request product origins, learn about production methods, and share your own thoughts. You’ll often walk away with far more than a brochure — you’ll gain insight into a purpose‑driven way of life.
Eat, Drink, and Recharge
Sample Local Organic Foods
Many food producers at the fair offer tastings, especially items like organic cheeses, oils, and artisanal snacks. Sampling local organic gastronomy can be a highlight of your visit — but remember, the fair is also about mindful consumption. Try sampling thoughtfully, focusing on regional specialties that reflect Trentino’s cultural and ecological richness.
Break for a Coffee or Snack Nearby
Trento itself has a wonderful café culture. If you need a break from the fair’s hustle, step outside to nearby cafés for a local espresso or light lunch. This break not only revitalizes you but also lets you enjoy Trento’s charming atmosphere.
Cultural Immersion Beyond the Fair
Explore Trento’s Markets and City Life
While the fair is the main draw, Trento itself has vibrant markets, especially in places like Piazza Fiera and Piazza Duomo where sellers display fresh produce, artisanal goods, and local specialties. These markets give you a broader sense of daily consumer culture in Trento — and might inspire ideas that resonate with the sustainability themes of the fair.
Discover Local Landmarks and History
Trento is steeped in history, from its medieval castle, Castello del Buonconsiglio, to its picturesque historic center flanked by mountain scenery. Schedule time before or after the fair to explore these sites, giving your visit a richer travel experience.
Smart Tips to Enhance Your Experience
Bring Reusable Items
Carry a reusable tote bag and water bottle. Many exhibitors will gladly fill your bottle, and having your own bag reduces waste. These little sustainability habits reflect the very ethos celebrated at the fair.
Cash and Cards
While many stands accept cards, especially at larger stalls, some smaller vendors might prefer cash, especially for modest purchases. Having a mix of payment options will ensure you never miss out on something you love.
Connect with Communities
Many fairgoers attend regularly and form communities around the themes explored. Don’t be shy about connecting — you may discover like‑minded groups, ongoing projects, or even future travel companions who share your interests in ethical living.
Final Thoughts
The Do the Right Thing Fair in Trento is more than a trade show — it’s a festival of ideas and inspirations that can transform the way you think about consumption, community, and sustainability. By planning ahead, engaging actively, and embracing both the fair and the wider cultural offerings of Trento, you can turn a simple visit into a memorable and meaningful experience. For up‑to‑date details and event schedules, always check https://falacosagiustatrento.org/ before you go, and let your curiosity guide you through this celebration of conscious living.